No more grays or dull color. Total Color provides 100% gray coverage with rich and vibrant hair color. The clean, vegan formula is free of ammonia, parabens, sulfates, and phthalates.*. *Formulated without adding ammonia, parabens, sulfates, and phthalates.

• CLEAN AND VEGAN HAIR COLOR: Our innovative clean and vegan hair dye is formulated without ammonia, parabens, sulfates, silicones, mineral oil, gluten, and phthalates
• GENTLE ON HAIR: The nourishing cream formula is gentle on your hair and respectful of your scalp, and is infused with cannabis sativa (hemp) seed oil
• 100% GRAY COVERAGE: Rich, vibrant hair color that covers even the most stubborn grays and lasts for up to 6 weeks! Change your look, or cover gray hair, it’s your choice!
• EASY TO USE HAIR COLOR KITS: The permanent, at-home hair dye kits are so easy to apply, with a simple, mess-free, non-drip formula
• 16 BOTANICAL ENRICHED SHADES: Botanical Enriched Conditioning Gloss with camellia oil is infused with shade-specific ingredients: sesame oil for brown hair dye, black-tea extract for black or dark hair, cranberry for red hair color, and chamomile for blonde or platinum